Our Story
How We Came To Be
just good pr. was started by Jordanna Stephen in 2021. Living a “whole-listic” lifestyle, from body to environment, is important to her, so she wanted a PR firm that reflected her personal passion in health, wellness, and lifestyle.
Jordanna is a communications professional with over 15 years of experience in public relations, event planning, and journalism. She graduated from the Fashion Institute of Technology (FIT) with a Bachelor of Science in Advertising and Marketing Communications. During her semesters she was able to intern at People’s Revolution and Fashion Week Daily. Post-graduation, her entrepreneur journey began with her first PR firm, Touch of Pink Public Relations. While working with various clients, she also freelanced at other PR firms, worked in the PR Department at Cole Haan, and fulfilled a dream of working at Lucky Magazine. She closed the doors of Touch of Pink Public Relations, but never closed the door on PR. She restarted her PR career by freelancing with other firms before aligning with just good pr. You will often hear her say, “you can take this girl out of PR, but you can’t take PR out of this girl.” She’s a publicist who loves being a publicist.
She has gotten clients featured in outlets such as Martha Stewart, Well + Good, People, TODAY online, Verywell Family, Inc, Apartment Therapy, Today’s Parent, Byrdie, Scary Mommy, Tinybeans, Parade, and SheKnows (just to name a few).
She is also the founder of National Publicist Day, a nationally registered and recognized day for PR professionals to celebrate annually on October 30th.
Not being content with only representing health and wellness brands, she is in the process of finishing a nutrition certification and pursuing the goal of being AADP certified.
Like its owner, just good pr. is in Brooklyn, New York.
Meet Our Team
Our leaders
We’re 120+ individuals from across the globe driven by bold ideas
By the numbers
Our focus is on creating and executing a PR strategy that pushes your business toward its goals – whether that’s growth, showcasing products and services, thought leadership, market validation, or education. We take a narrative-first approach that keeps your company relevant throughout the year — whether you’ve got news or not. As a New York City Public Relations Agency, we are ideally located to direct both national and international PR campaigns.
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Commonly asked questions
Our team is here to assist you with any inquiries you may have regarding our services and processes.